Celebrating 50 years | CheckFire Ltd
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CheckFire is turning 50!

For five decades, we’ve been driven by one purpose – protecting what matters most.

From starting in the family home to becoming one of the biggest fire trade suppliers in the UK, our journey has been built on care, trust, and passion.

 

 

 

Since 1975...

CheckFire aims to equip all our customers with innovative products and unrivalled knowledge and insight for vital fire safety and protection. Throughout our 45 years in the trade, we have celebrated many milestones with so much more development to come in the years ahead.

1975
1983
1992
2002
2009
2015
2017
2018
2019
2020
2021
2022
2023
2024
2025

Let's start at the beginning

The CheckFire story begun early in 1975 when Dr David Robins decided to change his career in education to one of business venture. With the help and advice off a close friend in Coventry he stepped out into selling and maintaining Fire Extinguishers. The home pantry was soon cleared out and turned into what became the CheckFire workshop and stores. A Morris Minor van was purchased and that’s how the story was lifted off the ground.

Soon after launching one of the very first fire extinguishers sold was a 2-gallon water cartridge operated fire extinguisher.

Opening of the home office doors

The office and warehouse have expanded over time but the first upgrade was in 1983, converting the double garage into an office.

Time to expand and relocate

In 1992 we relocated from our original home office, to our office based in Caerphilly – an office we still operate from to this day.

The beginning of Commander

This year marked the beginning of the Commander range. It was originally brought in via a component form and was both assembled and filled in our own workshops as a service exchange range. The range was officially registered as Commander in 2007.

Introducing CommanderEDGE

Seven years later we introduced CommanderEDGE as our fully Kitemarked range, which also includes our brand exclusive units, MultiCHEM and EnviroFoam.

Further expansion for CheckFire

In 2015, we acquired our 30,000 ft² Distribution Centre, just a few miles down the road from our Caerphilly head office. This enabled us to operate effectively on a national scale and expand our team to continue delivering the best possible service to our customers.

Celebrating 10 years of Commander

2017 was a very exciting year for us as we celebrated the 10th anniversary of the Commander brand registration. With over 15 fire extinguishers included in the range, this was a very proud moment for the team.

Contempo: an industry first

The launch of the Contempo brand was an industry first, born out of the realisation that fire safety was being sacrificed in order to maintain appearances within luxury decor settings. The Polished Gold, Antique Copper and Stainless Steel finishes were designed not so that they blended in with their surroundings, but they stood out as a feature in their own right.

Development for Commander

This was an exciting year for product development at CheckFire. We remodelled a number of our Commander units, with many now featuring higher fire ratings and Kitemark certification on selected units. We were also proud to launch our Commander Stands in 2018 and they’re still going strong five years on!

A fresh look for our website!

A fresh new look was given to the CheckFire website in 2018 and since then it has grown in content, resources, and shopping capabilities – with lots more exciting developments still in the pipeline.

Tubular Stand transformation

2019 was the year that we transformed the design of our Tubular Stand offering. We worked with our customers on understanding the challenges they faced with the previous design to develop a solution that took the pains away. The Single and Double Tubular Stands are available across all finishes; Classic Red, Stainless Steel, Antique Copper and Polished Gold.

Development in exceptional times

The Commander Safety Box was the latest innovation to join our range of Commander storage solutions in 2020 and we also introduced Rapid-10, a portable sanitising solution, demonstrating how we can all play a part in keeping the nation safe and protected from Coronavirus.

Our new brochure and digitalisation

The latest edition of the CheckFire brochure became available in March 2020. It was launched in digital format, to not only support with the reduction in paper and our carbon footprint via it’s delivery, but in line with our commitment of taking thorough and proactive measures to help prevent the spread of COVID-19.

Developments to CommanderEDGE

In April 2021, we made developments to our existing water, foam and powder 6ltr/kg CommanderEDGE fire extinguishers. Featuring increased fire ratings*, the newly developed fire extinguishers are at the fore of product innovation and feature the quality and performance you can trust from CommanderEDGE.

*6ltr foam only

New Product Developments

We were delighted to expand the existing CommanderEDGE range in 2022 and introduce a 6ltr Water Mist in the beginning of the year, featuring a multi-class 13A 25F fire rating. Later in the year, we launched our Commander Stand Inserts; available in both small and large sizes, the inserts are easily slotted into the base of the Commander Stand to provide additional protection and stability of fire extinguishers.

Introduction of our flatpack fire extinguisher trolley

In 2023, we introduced our new and improved construction fire point stand. We know fire safety equipment and trolleys can be heavy and bulky to transport and store compliantly, especially in industries such as construction or hospitality, where projects can change location. Flatpack mobile fire points save time and energy, reducing labour costs and damage risks.

New head office and depots

To continue providing a market-leading service to our trade customers, we were delighted to move into our new head office in South Wales. Alongside our northern depot in Rotherham, the head office has a designated Order & Collect entrance at the front of the building, so customers can easily pick up orders in just 60 minutes.

Launch of the LFX range

Designed specifically for lithium-ion battery fires, we introduced our groundbreaking LFX range as part of The Green Range in 2024. These revolutionary fire extinguishers get to work instantly, removing a large amount of excessive heat, rapidly reducing the temperature, and cocooning the fuel of a lithium-ion battery fire in its infancy.

CheckFire Turns 50

From starting in a family garage to becoming one of the UK’s leading fire trade suppliers, CheckFire celebrates 50 years of innovation, growth, and dedication to keeping people safe. Built on care, trust, and passion, this milestone reflects not only our past achievements but also our commitment to an even brighter, safer future.

What’s Next

The story doesn’t stop at 50. New product launches are coming soon – built to reflect our ongoing commitment to innovation and care.

Meet the team

  • Directors
  • HR
  • Sales
  • Marketing
  • Customer Care Team
  • Operations & Procurement
  • Finance

Cameron Robins

Managing Director

Daniel Robins

Projects Director

Bruce Robins

Director

Claire Marshall

Chief Financial Officer

Lisa-Jayne Morris

Group HR Director

Tara Dury

Group HR Coordinator

Rhod Jones

Sales Director

Andrew Robins

Director

Russell Dean

National Sales Manager

Michael Mulvaney

Business Development Manager

Lewis Prosser

Business Development Manager

Luke Alden

Business Development Manager

Hannah Williams

National Account Manager

Natalie White

Key Account Manager

Darren Lucas

Account Manager

Stephanie Simmons

Account Manager

Simon Murphy

Account Manager

Emma Cridland

Account Manager

Toria Jones

Marketing Director

Ellie John

HR Coordinator

Amy Moseley

Brand Manager

Cleo Davies

Marketing Designer

Bodhi Keen

Graphic Designer

Joshua Marshall

Product Manager

Katie Iheagwara

Customer Care Specialist

Amy Moss

Customer Care Specialist

Tikisha Williams

Customer Care Specialist

Matt Evans

Group I.T. Manager

Alison Jones

Accounts

Ruth Warner

Accounts Assistant

Linda Morris

Accounts Payable

Rebeka Felzenberga

Procurement and Inventory Manager

Jessica Walkey

Procurement Assistant

Amanda Dimitrakis

Warehouse Inventory & WMS Controller

Jason Hancock

Warehouse Supervisor

Ian Wintle

Warehouse Inventory Controller

Claire Roberts

Warehouse Order Planner

Annette Garner

Assistant Warehouse Order Planner

Amy Clarke

Key accounts administrator

Lindsey Harvey

Customer Care Specialist

Become a trade customer

Become a CheckFire trade customer and be entitled to competitive trade prices on our extensive range of products. Register your details to apply for an account.

Become a stockist

When you are a CheckFire customer, you can request to feature on our Where to Buy page to appear in our search results when users are searching for fire safety stockists in their area.

Where to buy

CheckFire is a trade-only supplier. Use our Where to Buy page to find a fire trade supplier local to your area.

Download our brochure

We are a proud, passionate supplier of fire safety products with 50 years’ experience in the trade. Download the CheckFire brochure today to discover our product range.

Become a Trade Customer

If you’re in the trade and want to learn more about how to become a CheckFire customer, visit our dedicated Trade Customer page for more information.